Attractions Culture

I Took a BTS Themed Cruise on the Han River (Spotify X BTS SWIMSIDE Experience in Seoul)

The Spotify x BTS “SWIMSIDE” cruise might be one of the most uniquely curated events of this entire comeback era (so far) and I actually managed to snag an invite. The SWIMSIDE cruise was part of a larger global campaign between Spotify and BTS celebrating their comeback album “Arirang.” For three nights only (March 27–29, 2026), selected fans boarded a themed cruise departing from Yeouido Hangang Park and sailed along the Han River.

Fashion Style

Seoul Meets Los Angeles with Korelimited

Korelimited is a Korean-American streetwear brand that launched back in 2013. Like so many of the Korean brands I love and support, their mission is to keep Korean heritage alive through fashion. But what sets them apart from some of my other favorite brands is that they really focus on comfortable everyday wear like t-shirts, hoodies and caps while still weaving history, culture, and identity into.

Attractions Culture Events

The Seoul Lantern Festival has Been Extended!!

Imagine strolling along a softly lit stream in the heart of Seoul, surrounded by glowing lanterns of every shape and size, from traditional hanji lanterns inspired by Korean history to playful media art and interactive light experiences all set against a winter night’s backdrop. That’s the Seoul Lantern Festival (서울빛초롱축제), one of our favorite events of the year!

Culture Experiences

Korean Cobbler for a Day

This is how we spent a day as traditional Korean cobblers. When it comes to traveling, nothing beats a good hands-on experience. We always find them to be a great way to immerse ourselves off the beaten path in unique aspects of foreign culture.

Culture Events Food

The Magic of Seorae’s French Christmas Market

Seorae Village is a charming little corner of Seoul often called “Little France” because of its strong French community, French school, and European-style cafes and bakeries. And every December, for one day only, this quaint neighborhood comes to life with a beautiful Christmas market.

Attractions Cafés Culture Food Korea Itineraries Recipes Restaurants

Eating on a Budget at Mangwon Market (So Much Food)

For my money, Mangwon Traditional Market (망원시장) has been a long time favorite of mine. It’s not massive compared to some markets, but that’s part of the charm. It’s smaller, more manageable, packed with personality and it’s been around for over 40 years. You’ll find fresh produce, dried goods, snacks, street-food stalls and even hole-in-the-wall restaurants.

Culture Events

Bon Appétit, Your Majesty Pop-Up in Seoul

Studio Dragon is holding a special “Bon Appétit, Your Majesty” pop-up right in here in Seoul! Located in the second-floor basement (B2) of The Hyundai Seoul, this pop-up up brings the tasty world to “Bon Appétit, Your Majesty” to ours. I’m not going to lie, the pop-up is small, what it lacks in size it more than makes up for in really cute official merch. They have everything from posters, stickers, and embroidered bookmarks to scrunchies, hoodies and even Ji-yeong’s bag, gabangi!

Culture Events

Yeongdeungpo’s NEW Original Beer Festival

Beer first flowed into Korea during the Japanese occupation. In the early 1930s, Japanese companies established breweries here, mainly to supply beer to settlers and officials. At the time, beer was seen as an upscale, imported-style drink, pretty much reserved for the elite or special occasions. By 1933, Yeongdeungpo became home to two of Korea’s major breweries, which later evolved into OB (Oriental Brewery) and Hite Brewery.

Food Restaurants

The Best All You Can Eat KBBQ in Myeongdong

Mongvely is smack in the heart of Myeongdong, making it super convenient if you’re shopping, sightseeing, and have built up a good appetite. It’s a beef and pork BBQ spot that offers buffet/all-you-can-eat style, where you can pick out your cuts of meat and bring it back to grill at your table. The vibe is lively, smells good (because hello, BBQ), and usually pretty full particularly around dinner time. The clientele is mostly foreign because of the location, but that doesn’t mean it should be simply written off as “touristy” (like we almost did).